The campaign featured striking 3D anamorphic content, apart from traditional and DOOH displays
As the Brihanmumbai Municipal Corporation (BMC) wraps up its feedback phase on the new draft Out-of-Home (OOH) advertising policy, key industry players share their insights on...
This campaign was executed by Avenir Brand connect and Times OOH
The out of home campaign has eye-catching adverts strategically placed in high footfall retail destinations
Leading voices of Indian OOH representing media owning firms shared their responses to 12 questions centred on the current business environment as well as the steps...
Kate Whitehead, Marketing Manager, Mamela Media, South Africa shines the light on the OOH firm’s sustainability practices
SLK Season 1 will be held from 7th September 2024 to 10th November 2024, across Kochi, Thiruvananthapuram, Calicut and Malappuram, and will be broadcasted exclusively on...
Joel Turner, Commercial Director, 75Media, the UK calls for a purposive approach to sustainability, in an interview with Rajiv Raghunath
A compilation of works by 79 visual artists are displayed simultaneously on digital screens along Sudirman-Thamrin Street to MRT Stations in Jakarta
Challenging conventional wisdom, Ashish built a strong case for relooking the whole approach to OOH so as to leverage its true power, when he addressed the...