The outdoor communication,'Aapni aapnar rajnoitik motamot kothaye toiri koren?' (Where do you form your political opinion?) drives home the need to form correct opinions prior to...
Cadbury in its new campaign for Dairy Milk has decided to indulge the people of Bengal with two of their hot favourites- Football and 'Mishti' or...
The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...
With transit media evolving rapidly as the best choice for branding, Tata Photon Max leveraged Volvo buses in Kolkata focusing on providing live experience of the...
The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.
Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
The campaign involved various formats ranging from traditional hoardings to transit media including mobile vans and Volvo buses.
To invest Rs 270 cr in expansion; targets to increase its car fleet to 100,000 in 25 cities by 2025
As part of the brand's strategic launch in the East, particularly in Kolkata, they rolled out a comprehensive and integrated outdoor advertising campaign.
The five pillars having 20 facia and 10 cantilevers gave the brand ample scope for displaying all their schemes in an explicit manner .
