THe retail brand indulged in a massive Outdoor promotion in Kolkata to attract their specific TG using varied out-of-home options, primarily large formats like hoardings and...
The brand has taken around 80 units of exposure across all outdoor vehicles in the city for a duration of 2 months.
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
The brand engages audience in an on-ground activity to create buzz about their Rice to Riches- Season 2 campaign.
Executed by MOMS the pan- India campaign has been rolled across 22 cities using various types of out-of-home media options.
The product launch campaign has explored all the major out-of-home advertising options throughout Kolkata.
Human participation at outdoor has helped the brand in creating a much higher recall and building greater impact
Think OOH industry and you think men hobnobbing, sharing a smoke, haggling, ordering , bracing the the weather to make sure a site is up and...
Axis Bank with joint collaboration with Milestone Brandcom has come up with two campaigns to promote their range of Credit Cards and their new mobile applications.
As part of the latest OOH campaign, Reliance Communications has used in-flight branding for the first time, along with OOH media opportunities in transit networks &...
