Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
The channel's'Sonic Action Mania campaign' includes gaming championships for the audience, workshops, storytelling sessions, and interaction with the Sonic action heroes
NS Publicity ventures into Digital OOH with exclusive rights to LED digital unipoles in the city
The campaign, launched by NS Publicity, was deployed on large formats like backlit towers, utilities and unipoles.
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging...
The brand launched two campaigns, handled by Laqshya Solutions, to promote the Flipkart Helpline and their new mobile app respectively.
The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.
The brand's association with the sport is reflected in the OOH extravaganza aimed at promoting the Vodafone Sirmur Cup 2014.
Executed by MOMS the pan- India campaign has been rolled across 22 cities using various types of out-of-home media options.