The 3-D innovation campaign has been initiated across strategic locations in Kolkata as part of the entertainment channel's promotion of its new fiction show.
Executed by Platinum Communications, the initiative had an interesting mix of media across two vehicles that promoted Idea's brand saliency and product highlights.
SET Max creates a romantic sensation on the OOH medium to promote Aashiqui 2's world premier on TV.
Located at strategic areas in Mumbai, these bus shelters offer high visibility and innovations
The USP of the OOH campaign is the strategic mix of activities and branding that was not only in sync with the mood of the festival,...
It was a night studded with glamour, humour and competitive bonhomie as creative honchos slugged it out vying for the much coveted Outdoor Advertising Awards (OAA)...
It was a night studded with glamour, humour and competitive bonhomie as creative honchos slugged it out vying for the much coveted Outdoor Advertising Awards (OAA)...
Integrity, transparency & professionalism would ultimately help the specialist agencies to get rid of the traders' trademark in the industry.
The handbook'Vade Mecum' for out-of-home highlights various examples of innovation adding an extra edge to your business.
Integrity, transparency & professionalism would ultimately help the specialist agencies to get rid of the traders' trademark in the industry.
