The brand has drafted an exclusive BTL plan which includes OOH medium, mall activations and new initiatives like augmented reality and flash mob to promote its...
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
The international digital awards honors the finest digital signage across world under various categories.
In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home...
Lenovo in association with Kinetic Worldwide agency has promoted its new smart phone Vibe X through the OOH medium. The campaign has been specially designed for...
As part of the brand's strategic launch in the East, particularly in Kolkata, they rolled out a comprehensive and integrated outdoor advertising campaign.
The outdoor innovation at Mahim in Mumbai has been executed for one of the latest helicopter model S-76D from Sikorsky, the helicopter-making unit of United Technologies.
The live interaction at outdoor grabbed numerous eyeballs and helped hitting the specific TG of KKR
Kolkata experienced music & celebrations with the Tata Sky Karaoke service through an appealing out-of-home activation
Executed by Bates Chi & Partners the innovation has been carried in a Divider Unipole to double its impact
