DDB MudraMax creates a high decibel OOH campaign by using unipoles, traffic signals, metro pillar panels and wall wraps to amplify the tagline - "Your Gurgaon,...
King F Lai, CEO-Asia Pacific, Kinetic shares his views brings on'Growing Business for Specialist Agencies in Asia - Challenges & Opportunities' at OAC 2013.
In association with Lintas Initiative Outdoor, the brand creates a larger than life OOH campaign with an aim to inform and attract the audience towards its...
The measurement will be done on by audience measurement metric based on traffic count and allow clients to reach a ballpark figure on OTS/ Eyeballs.
ZooZoo, the most loved mascot of Vodafone will get closer to the audiences at cinema halls, starting with DT Cinemas at Promenade Mall, Vasant Kunj.
A month long activation across the length and breadth of Maharashtra through a unique van activation devised to increase mileage for the show.
The longest wall painted stood at 900 meters by 556 artists illustrating social messages for Mumbai. Tata Housing will initiate'The Wallbook' activities across cities in India...
The Delhi Airport has furnished its digital kitty with this new interactive and largest video wall installed by Times OOH. Capturing premium audience, the wall has...
Expanding the horizon of media services would enable Global Advertisers to engage new industries of different regions.
The Outdoor Media Association of NZ (OMANZ) announced a strong start to 2013, and sees OOH firmly becoming entrenched in the media mix for the future.