Targeting the high-income class, this category taps the outdoor medium for long duration campaigns in the city
The campaign has been strategically executed in Jaipur, Hyderabad and Kolkata
As part of the mandate, Mehra will now be responsible for the agency’s creative duties across all offices and will also launch Dentsu India Tomorrow Lab
The agency will lead and execute all creative campaigns, including ATL, BTL and digital communication for Navneet Publications and craft campaigns that will build relationships with...
Gururaj Rao joins as Executive Creative Director and Durgesh Singh as Associate Creative Director – Copy
The new ad campaign with new brand ambassador will be launched in the digital platform, gradually encompassing outdoor and print for publicity
The Bollywood couple will be seen romancing on the outdoor medium promoting the brand’s 'Khayal Rakhenge, Khush Rakhenge' campaign
The marketing campaign reinforces the power of smart choices and the ability to upgrade and has six ads being released across TV, Digital, Print and Outdoor
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The campaign will be rolled out shortly
