dentsu X India won 10 major media pitches and retained 11 pitches in 2018
The agency bagged the account following a multi-agency pitch
BJP, UDF, CPIM employ biodegradable materials for executing their outdoor campaigns
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
Hindustan Unilever, Reckitt Benckiser India and ITC Ltd were the top advertisers in the week
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report
The election campaign by the Congress party has been plastered on a bouquet of formats in Delhi
The campaign mainly uses large formats and is visible on all prime locations of each city
The campaign has been strategically executed in Jaipur, Hyderabad and Kolkata