500 Roadies-branded helmets given away to riders
Implementing the SOP in letter & spirit is very necessary: IOAA Chairman Pawan Bansal
The campaign also includes the search for five Mini Mascots to join the team.
The campaign is a part of the brand’s continued effort to celebrate and connect with a young and free-spirited audience.
The 33-day long campaign saw the brand style over 15,000 women across 100 villages in UP while post-campaign sales exceeded market expectations as well.
Executed by Laqshya Media Group, the mesmerizing visuals showcase the brand’s limited-edition Independence Day packs and in line with Tata Tea’s constant effort to use technology...
The luminous symbol was a part of the Independence Day celebrations.
"Our aim has always been to bring comfort to every household while embracing uniqueness in our endeavours,” says Neha Gupta, Chairperson, myTrident.
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk...
Situated along the bustling A-2 motorway in Madrid, the cutting-edge screen has been designed specifically for the Spanish market and crafted to withstand the region's climate
