Goldee Patnaik, Vice President of India Marketing at itel Mobile, shares how innovations are reshaping OOH advertising and why strategic integration with digital media is key...
With 41% YoY growth in pDOOH business in Q2 2024, Perion is “setting the standard for how digital strategies can seamlessly integrate with physical spaces to...
Leveraging a strategic mix of outdoor, radio, print, and mobile van activations, The Media Ant significantly increased footfall and brand awareness for Suta, a leading ethnic...
itel Mobile, with nearly 360-degree OOH coverage, is driving engagement in key markets by using mobile trucks, umbrellas, and banners to connect with budget-conscious consumers during...
Hrushi Mehta, Founder, Easy Outdoor is leading the charge in overcoming inefficiencies and payment delays with innovative software solutions that bring transparency, accountability, and scalability to...
The Google Pixel 9 campaign, featuring kinetic motion-led creatives, is displayed on ProDigi DOOH network along Mumbai’s Western Express Highway, making the product the hero with...
Venkatakrishnan, CEO and Co-Founder, The Future Wall, shares his insights on how providing 360 degree solutions is transforming the digital display industry
Rahul Shyokand and Dev Kartik Agarwal, co-founders of Wilyer share their inputs on the importance of digital signage software
This change marks the company’s evolution from a leading Out-of-Home (OOH) advertising agency into a comprehensive media solutions provider.
Leading voices of Indian OOH representing media owning firms shared their responses to 12 questions centred on the current business environment as well as the steps...