Results For "IPL"
177 News Found
Coral Media's animated fun: Hocco Ice Cream adorns Gujarat's billboards
In Campaigns By Sakshi Sanghavi - April 16, 2024
The campaign has been executed in multiple cities including Ahmedabad, Vadodara, Surat, Rajkot, Mehsana, Surendranagar, Gandhinagar, Bhavnagar, Bharuch, Palanpur, Vapi, and Jamnagar
Innovation, client-centricity, sustainability, purpose define Mamela Media’s business approach
In Viewpoints By Rajiv Raghunath - April 08, 2024
Leigh O'Mahoney, Managing Director of South Africa-based Mamela Media offers a detailed account of her OOH entrepreneurial journey, unveiling the intricacies of her approach and the principles that drive her business endeavours, in an exclusive interview with Rajiv Raghunath, conducted in Cape Town.
Ipsos launches OOH solution to drive advertisers’ brand success
In OOH Solutions By Rajiv Raghunath - March 21, 2024
Developed in a multi-disciplinary approach, the solution measures a diverse range of thoughts, feelings, and immediate emotions to provide comprehensive diagnostics, including sales predictive performance indicators, enabling quick optimisation with key indicators of creative potential.
Laqshya Media Group hits a high note with ‘Sonu Nigam Live in Concert’ planned in multiple cities
In OOH News By M4G Bureau - January 30, 2024
Shows coming up in Surat, Gurugram
DOOH solutions multiply revenue: Aashiq, Deputy Director, NovaStar
In OOH Solutions By M4G Bureau - November 22, 2023
Dynamic displays have changed the game significantly when it comes to brand communication in the retail and out of home spaces. Aashiq, Deputy Director of NovaStar, delves into this in detail in this conversation as part of ‘Insights @ Digital X’ presented by DDX Asia.
Platinum Outdoor creates outdoor campaign for D'Decor's new brand launch - 'FabriCare'
In Campaigns By M4G Bureau - October 16, 2023
The campaign was executed in multiple metro cities across the country by utilizing a strategic media mix, the campaign was successfully able to capture audiences' attention.
Marketers head back to the future with MMM
In OOH Solutions By M4G Bureau - September 26, 2023
“It's tempting to believe we reached a conclusion solo, but more often, it’s a multiple of influences that brings the final realisation,” Gary Danks, GM, AIM by Kochava
‘pDOOH can help bring new buyers to OOH’
In OOH News By N Jayalakshmi - August 03, 2023
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session on ‘How pDOOH can be the growth multiplier’ at the Outdoor Advertising Convention 2023.
‘Multiple brands leverage roadside DOOH in innovative ways’
In Digital OOH By M4G Bureau - June 30, 2023
Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that conventional large formats provide impact, scale, and ubiquity, while traffic-facing DOOH takes storytelling to a whole new level.
Amit Sinha, GM – Marketing, PNB MetLife joins OAA 2023 Jury
In OOH News By M4G Bureau - June 02, 2023
A marketing professional with over two decades of experience in sales, research, strategy, digital marketing, customer experience, product marketing & branding across multiple industries.