In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
Dipankar Sanyal,CEO of Platinum Communications explains how digitization is transforming the Out of Home (OOH) advertising industry, making Digital Out of Home (DOOH) a key growth...
With a clever twist, each billboard ends with the tantalizing line, “ikea.india is typing...,” leaving viewers anticipating the brand's next move.
Each year, Ocean donates 2% of the UK’s reported revenue in screen space to organisations associated with sustainability and the preservation of the planet for current...
As the hashtag gained momentum, Schmooze amassed 13 million+ impressions on Twitter, securing the #1 trending spot on X (Twitter) with over 2,500+ organic posts fueling...
Praphul Misra, founder and Managing Director of Oi Media, explains that the Indian out-of-home (OOH) advertising industry is slow to adopt technology due to deep-rooted challenges...
The campaign is executed by Platinum Outdoor
A seasoned professional with a distinguished career in outdoor media, Sandhu also serves as CEO of Leafberry Ads and LEAD ADS, further consolidating his influence in...
Lokesh Dhanwani, Founder of Paper Parachute, and Jithu Prasad, Founder and CEO of Advertalyst, presented their innovative DOOH business offerings to attendees on day 2 of...
Gangasagar Amula, Director at Absen India, explored the 10 factors to consider for impactful DOOH media installation in his presentation on day 2 of DDX Asia...
