Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
The Jury judges entries in two groups
The winners will receive their metals at the OAA 2024 awards function on July 27
Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
First member from Saudi Arabia joins WOO
The policy will be unveiled after the code of conduct for the Mumbai legislative council polls will end.
OAA 2024 received a total of 348 entries across 7 categories.
Hoardings in the 20-minute area will be brought down, says report.
Next two rounds of Jury meet to be held in Mumbai
Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much...