The MORE measurement is not tied to the location of the inventory. It is always on, aggregating anonymous audience movement data on roadways and sidewalks, inside...
Vritti Rozgar Vaani relays employment news in between announcements of bus arrivals and departures to a predominantly youth audience at 34 bus stations across the state...
Outdoor Media Association CEO Charmaine Moldrich has been quoted in a ProPrint report as saying"The OOH industry plays an important role in creating vibrant cities
As a case in point, Bengaluru's Chinnaswamy Stadium that has hosted the 2nd India-Australia Test Match was enveloped with in-stadia branding of PayTM, Kent RO, Hero...
DMRC has planned for Platform Screen Doors (PSDs) with digital display panels at a few stations on this stretch which will be available for commercial advertising...
The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions
Karma provides the clients with an expertise of a full service, large agency. The clients are facilitated with a customised solution which captures multi facets of...
MOMS Outdoor Media Solutions planned and executed the 2-3 week OOH campaign that hit the streets in 14 cities across the country, with the tagline"Baarish Aane...
The agency is in the process of planning various campaigns for McDonald's using its bouquet of tools, while directing focus touchpoint centric and hyper-localised planning
Laqshya Media Group is planning to set up an in-house tech lab even as the top management takes strident steps to create a range of digital...