Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Broadsign Static Campaigns makes all inventory viewable to the entire team in real-time, and sales teams can input customer campaign criteria into the module and apply...
Indian air passenger traffic volume is fast regaining pre-Covid levels and is poised to become the third-largest air passenger market by 2024. Increasing audience levels at...
The Partnership sees select Philips digital signage and dvLED displays become officially certified for the Userful Infinity Platform, bringing advanced control and secure management to enterprise...
A large city population, high GDP and personal income levels, high traffic density, northbound retail consumption, and growing industrial and commercial activities are among the chief...
Coronation content appeared on large format city centre and roadside screens
The project is located in the bustling neighbourhood of Bandra and is right next to the newly launched Apple store
The goal is to “get the market ready for audience buy instead of billboard buy”, states the company
The solution is set to launch in three of the largest African markets with a series of pilot campaigns for leading brands.
Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth
