Executed by Laqshya Media Group, the mesmerizing visuals showcase the brand’s limited-edition Independence Day packs and in line with Tata Tea’s constant effort to use technology...
The Studio helps partners and end customers discover, learn, and experience the future-proofed benefits and capabilities of PPDS’ portfolio of multi-market solutions
After Bandra Focal, Asia's largest billboard, the Mumbai-based media owner continues to push the envelope for India's OOH landscape
During her talk at the Outdoor Advertising Convention 2023 in Delhi, Anita Nayyar, COO – Media & Communication, Patanjali Ayurved reemphasized the need to use OOH...
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk...
A report released by RECMA, an independent global rating agency, saw Madison move up a spot from rank 5 to rank 4 this year.
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Green Package, is a first-of-its-kind initiative to support all companies that need to promote their green efforts
Amanda Dorenberg, President, Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) gave an insightful talk on the future of OOH at the recently concluded OAC 2023
OOH market share against other media to go up to 5.1% from 4.7% in 2022