Launched by the Laqshya Media Group, the new division, Laqshya Connect, will work to create experiences that activate brands, business and consumers through engagement and interaction.
The brand has covered some key cities in the East and used about 120 sites for the new OOH campaign that promotes the entertainment options available...
Significant limits have been proposed by the regulatory body with regard to advertisements on television limiting the duration of advertising on a broadcast channel. This obviously...
The established OOH company woos international brands in London to advertise at the T2 Mumbai airport.
Sony Channel's OOH promo for'Kaun Banega Crorepati's' 7th edition is all about triggering curiosity around everyday trivia and reiterate brand recall across metros and formats.
The new campaign uses live on-ground activity, to reinforce the brand"Dadagiri in the mind of their target viewers.
The brand promotes the message of democratization of the internet through fun filled activities at Movie Times theatre in the city.
Sony Television's new campaign is all about celebrating the power of women on OOH and through on-ground activities.
Executed by Ideazfirst, the innovative campaign by Star Jalsha saw about 100 taxis in the city decked up to celebrate the wedding of the female lead...