DMRC is no longer the dark horse of advertising, says Hiyav Bajaj
The OOH firm bagged ad rights on media assets both inside and outside the station, and branding of the station name.
The sites and properties up for bidding are located in Rohini Zone, Karol Bagh, Civil line Zone, Narela Zone, S P Zone and City Zone
The brand organised a high-energy performance by cheerleaders at the Buddh International Circuit in New Delhi, followed by gravity defying stunts by professional drivers on the...
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very...
After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd,...
In association with DDB MudraMax-Experiential, the brand opted for an on-ground activation at various malls to promote the festive range and reinforce the idea of Tupperware...
With the addition of the new stations, the service is now available at eight of the busiest railway stations in India including Mumbai CST, Mumbai Central,...
The OOH campaign has been primarily targeted at key cities like Mumbai, Delhi, Ahmadabad, and Kolkata where customers have greater affinity for postpaid services
The campaign aims to give the brand instant recognition and shine with the intended target segment
