The campaign was targeted at the health conscious SEC A+, A & B category audience, predominantly in Delhi NCR
The campaign features a number of innovations using media like hoardings, bqs, flyovers, unipolse, amusement park media, mall media
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
Croma creates 3D experience in the outdoor
FM has proposed Rs 100 cr for Metro projects in Ahmedabad & Lucknow, development of airports in Tier I & II cities, and urban renewal plans...
iGyaan will provide real-time tech updates and HD videos
The campaign was rolled out in Bangalore, Delhi & NCR, Chennai, Hyderabad and Chandigarh