‘Delhi NCR is bristling with OOH growth opportunities’
The ‘Play’ series can be used to manage either few screens for indoor applications or a huge network of displays installed across the city. The XM...
JCDecaux Australia has renewed its partnership outdoor advertising agreement with Telstra for 15 years. This new contract includes 1,800 payphones in the 5 capital cities (Sydney,...
The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
Suresh Balakrishna, CEO, Kinetic Advertising India, highlighted the myriad OOH avenues that are opening up in the region, buoyed by a large, young consumer base, domineering...
ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens...
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
The campaign invited commuters to interact with characters from Sky Q’s latest shows at London Waterloo.
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
Digital revenue is sitting at 46.0% of total net media revenue year-to-date, as per OMA statement