The innovations in Delhi and Mumbai bring to life the lead character and reiterate the show's launch
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
Yash Raj Films has come up with a simple but effective OOH message for its movie Dhoom 3, which was executed by Bright Outdoors.
The brand's new campaign has been executed across 80+ towns involving more than 180 media options for a period of 45 days.
Sinex has been appointed as the sole distributor of Triline products for the market of India and Sri Lanka.
British Airways has leveraged the digital medium in an innovative manner to bring alive its presence on hoardings.
Think OOH industry and you think men hobnobbing, sharing a smoke, haggling, ordering , bracing the the weather to make sure a site is up and...
MINI, the international car brand rolled out a digital OOH campaign, not to sell, but to simply make their customers feel extraordinarily special. International agency iris...
The thematic campaign includes multiple TVC's, press, OOH, and digital communication