The global OOH major has one a 20-yr exclusive contract for advertising on bus and tram shelters in Helsinki
The new 7.4 km underground stretch gives advertising brands greater reasons to establish their presence on the Chennai Metro network. JCDecaux holds the sole ad rights...
Most cars sold in India come with pre-fitted idols of deities on dashboards. Droom equipped the deities with accelerometers, thereby lending them a pre-recorded voice cautioning...
Media owners seemingly stay away from the tender over concerns on security of bqs assets and site placements
Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.
The firm will be putting up different media formats like unipoles, hoardings, gantries and cantilevers suitable for national and local advertisers.
The OOH firm expects a good response from both local and national advertisers in keeping with the increasing presence of notable brands in the smaller markets
Rights on 238 bqs units will be allotted for 10 years on the condition that the bqs will be installed within a period of 1 year
The contract will officially kick-start from June 1, 2017 for a period of two years and will involve the agency to serve the gamut of product...
The media included in the tender covers key locations in the East Delhi Zone such as Mayur Vihar, Vivek Vihar, Akshardham, Anand Vihar
