At a recently held international press meet in Bangkok, the company laid out its growth plans and brand positioning, in sync with its goal of becoming...
Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5%...
The cloud-based exclusive planning software will assist the Kinetic India team at all stages of an OOH campaign - bringing in greater efficiency -- from planning...
According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of...
Havas Media will handle crystal jewellery leader Swarovski's media mandate across 35 countries worldwide
Presenting the most futuristic session,"Planner's Purse 2025 on Day 1 at OAC 2016, Sanjeev Goyle, CEO - OOH & Rural, IPG Mediabrands explained that OOH is...
Avijit Dubey, National Sales Manager, South Asia, Tyvek Graphics, and Emraan Kureshi, Founder of Active Media Innovations will make presentations on cutting-edge solutions that their respective...
Winning two AORs of east region, i.e. Mahesh Edible Oils and Khadim India Ltd, Ecosys plans to embark on the digital OOH pathways in a big...
Growing population, purchasing power and expanding economy have made UP a palatable state for investment. More investment will attract more OOH need, thus requiring more boost...
China's official postal service has deployed a comprehensive upgrade of its 20,000 outdoor smart screens with new facial recognition capability, mobile interactivity, data management and campaign...
