Jun Sakurai, Head of OOH Business - Dentsu Japan, shares some insights from Dentsu Japan’s experience with data led approach to OOH and how it delivered...
The 19th edition of the Out of Home Advertising Convention to be held on July 18–19, 2025, at The Westin Powai, Mumbai, is set to offer...
Eight of the new members are national media owners, three are OOH service providers/suppliers and there is one international media owner, one national media agency and...
These appointments align with the trend towards advertisers running Global OOH Campaigns.
Mac has over 20 years of experience in manufacturing and marketing LED display screens globally.
He will spearhead the rollout of Lemma’s full- funnel performance led OOH solution, driving growth and unlocking new business opportunities global
Sam Patel, MD & CEO of Arrow Digital Pvt Ltd, highlights the challenges of achieving sustainability in the out-of-home (OOH) advertising sector.
Tom Goddard, President of the World Out of Home Organization, speaking at the WOO Europe Forum in Milan, highlighted the untapped potential of classic Out of...
WOO’s growth reflects the increasing prominence of the out-of-home (OOH) advertising industry across the globe, with new members spanning diverse regions and industry sectors.
Nirdesh Tyagi, Director, A-Digital Screen India (ADSi) shares his insights on customisation in the LED industry
