PPDS 'Global Partner Alliance' network expands into India, China

In OOH Solutions By M4G Bureau - May 16, 2023

Commits to deliver unrivalled regional support and international expertise

Hivestack in tie-up with China’s Tulip Media

In Digital OOH By Rajiv Raghunath - November 02, 2022

Through this partnership, local and global brands, agencies, and omni-channel DSPs can access the Hivestack SSP to buy 100+ outdoor mega screens in 15+ cities in China.

Jun Sakurai, CEO, LIVE BOARD, Japan to speak on globalisation of DOOH business at OAC 2022

In OOH News By M4G Bureau - July 07, 2022

Jun Sakurai has more than 20 years of experience working in the media & agency industry; before taking over as CEO of LIVE BOARD, Jun was CEO of dentsu X Vietnam, and MD of dentsu X China before that.

‘Prospects bright for pDOOH inclusion in omni-channel campaigns’

In Viewpoints By Rajiv Raghunath - July 01, 2022

Calvin Chan, CEO - China, VIOOH shares his thoughts on the pDOOH opportunities in mainland China and Hong Kong markets, in an interview with Rajiv Raghunath. Edited excerpts:

VIOOH hires leading digital expert Calvin Chan to drive pDOOH expansion in China

In OOH News By Rajiv Raghunath - June 10, 2022

Chan is an innovative and widely respected digital industry expert in China, with nearly 20 years of experience in the digital and marketing technology industry

World Out of Home Organization announces 2022 Award winners

In OOH News By Rajiv Raghunath - June 02, 2022

Honours leaders from Australia, Canada and Portugal and creative from UK and China

Consumer media content & tech records strongest growth in 5 yrs driven by digital audio, video, games & rebound in movie ticket sales: PQ Media report

In Research By M4G Bureau - February 24, 2022

PQ Media report cites the US remained the largest consumer media & tech market with total spending of $500.59 billion in 2021, followed by China ($290.44 billion), Japan ($198.72 billion), India ($101.77 billion) and the UK ($100.09 billion).

OOH Capital extends global reach with three new partners

In OOH News By Rajiv Raghunath - January 19, 2022

OOH Capital advises OOH businesses, cities, real estate owners and technology suppliers on the best ways to navigate the rapidly changing OOH landscape

Hivestack in partnership with China’s XinChao Media

In Digital OOH By Rajiv Raghunath - November 16, 2021

XinChao Media will offer brands, agencies and omnichannel DSPs the opportunity to buy DOOH inventory programmatically through the Hivestack SSP

WOO onboards new members from 7 countries

In OOH News By Rajiv Raghunath - November 15, 2021

The World Out of Home Organization has added new members in Argentina, Mexico, China, Japan, Saudi Arabia, the US and UK