Digital as a buzz word has been doing the rounds for quite a while now in the OOH industry. And yet it has failed to take...
Consolidation, infrastructure, investment & digital OOH are the major areas which would help the specialist agencies in Asia to overcome the challenges and turn them into...
With more megacities evolving in APAC and increased commute time, Irene Revilla, SVP Strategic Development, Posterscope - China gives more insight on how Transit Media can...
The new range is expected to help industrial printing companies produce high value applications with improved productivity, image quality and application versatility.
Irene Revilla, SVP Strategic Development - Posterscope-China, shares her expertise at the OAC 2013 on Transit Media, the challenges it faces and the scope of opportunities.
King F Lai, CEO-Asia Pacific, Kinetic shares his views brings on'Growing Business for Specialist Agencies in Asia - Challenges & Opportunities' at OAC 2013.
The campaign created by Ogilvy & Mather for PETA, reveal the horrific truth about animals skinned alive at Chinese fur farms
Out-of-home industry expects to leverage exponential growth in 2013-14. Here lies a comparative account on the sector to understand the opportunities and loop holes which needs...
