The first of its kind tool called SHARP (Strategic Hyperlocal AI-powered Reach Planner), is a state-of-the-art planning machine learning software for measuring the effectiveness and media...
The dedicated session on the theme will be addressed by Amit Kapoor, Director, US Advertising, a fast growing OOH firm that has handled some of the...
Winner of international awards, Ritu comes to Ogilvy with over 18 years of experience, having worked for major brands
The brand’s OOH campaigns will be seen at key airports in India, and in the UK
59 billboard owners deliberate upon the ways to grow the OOH business
The campaign seen in Mumbai brings out some vital horror elements of the show to generate curiosity and suspense
Hola replaces Nima Namchu, who moved on from the agency in November last year
The mandate entails strategic positioning, product reach, frequency and re-packaging the channel as a whole.
The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market
WATConsult & AMNET innovate for SBI Life’s campaign & foray into digital programmatic OOH using the hook of a New Year moment to enhance the brand’s...
