As per the strategic partnership, both the OOH firms will share their marketing rights on the digital screens installed by PlayAds
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
BJP, UDF, CPIM employ biodegradable materials for executing their outdoor campaigns
BJP, Congress and AAP are executing widespread campaigns through auto rickshaws in association with Adventure Media
Experiential marketing company rebrands as Grandesign Experiential post Talon acquisition
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
Brands like Tata Harrier & Dream 11 have planned exclusive in-stadia activities which are further amplified on social media
Fast-growing out-of-home media company New Tradition bags exclusive licensing rights to One Times Square’s new 350-Foot-Tall Digital Ad Display
The Chief Electoral Officer of Punjab has recommended the use of eco -friendly material for promotions, though PVC continues to be the choice due to cost...
Samarjit Choudhry has been elevated to the role of President and Soumitra Karnik given additional charge as CCO at Happy mcgarrybowen
