Nitesh Thattasery, CEO, Waulite Technologies highlights how AI is transforming DOOH by enabling autonomous campaign management, real-time personalization, and intelligent content creation, making ads smarter, more...
The French shipping company has partnered with DENEVA to enhance onboard services, streamline internal processes, and provide a personalized, engaging experience for passengers.
This collaboration aims to leverage cutting-edge media planning and execution to enhance Narayana Health's outreach, fostering trust, accessibility, and impactful engagement with healthcare information across India.
Exploring how political dynamics shape the OOH industry and strategies to navigate them, as shared by industry veteran Noomi Mehta.
This campaign was executed by Telex Advertising and Walk The Talk
This collaboration is to celebrate the release of Gladiator II – in cinemas from 15 November
The campaign is executed by Coral Media
Arkaprava explores how brands can leverage mall media to engage high-value audiences and drive in-store traffic through impactful, integrated campaigns.
The 3D screen is suspended at a height where visitors can enjoy the visuals without any 3D glasses
The recent Auto Show 2024 at Nexus Ahmedabad One Mall showcased the effectiveness of out-of-home advertising in boosting brand visibility and consumer engagement during the peak...