ClubMyCab, a ride sharing app, has roped in Havas Media to build customer awareness towards the benefits. The mandate will also include OOH, which is an...
Speaking on the theme"How to attract the best talent to build OOH business competitiveness -- pros and cons at the Outdoor Advertising Convention 2015 that was...
Essilor launches an outdoor initiative to create awareness about the need for proper eye care
Speaking on the theme"How technology and social media amplification are moving OOH to the centre of strategic planning on the opening day of the Outdoor Advertising...
Anupriya Acharya, Group CEO, ZenithOptimedia India, urges the industry to direct focused attention on regulation, transparency and measurement metrics
Speaking on the theme"Physical infrastructure growth in India - Creating new OOH avenues, Abhay Kumar Mishra, CEO, Mumbai Metro One, explained how the Metro network in...
Arghya Chakravarty, CEO, Times OOH, has more than 18 years of experience; he has worked with leading organisations like PepsiCo, Asian Paints, Akzo Nobel Coatings and...
Tiny Owl ventures outdoors with Laqshya Media group to reach out to the food lovers on the go
Anupriya Acharya, Group CEO, ZenithOptimedia India, is an eminent media professional with 20 years of experience in media agencies across India and Singapore. Prior to this...
Designed to develop future OOH managers, the programme is designed to give a thorough working knowledge of OOH advertising and communications including retail, rural and experiential...