The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
Suresh will address the conference on the theme of 'What makes Delhi NCR the most compelling brand advertising destination' keeping in mind the dynamic growth of...
Geo-targeted screens on the Transport for London (TfL) buses allow brands to tailor their adverts to the areas along a route wherein GPS identifies the streets...
Targeting the youth audience, two different creatives have been used to connect with male and female audiences.
MuscleBlaze would be managed by the agency’s Gurgaon unit led by Jaipal Singh, Director- Brand Engagement, DDB Mudra North, on the account management front and Tushar...
Giant inflatables of brand mascot Ollies, selfie booths caught the imagination of audiences
The brand had launched a review this summer
Giant inflatables of brand mascot Ollies, selfie booths caught the imagination of audiences
One of the largest ad contacts comes to an end; renewal of contract unlikely until new ad policy is ushered in
The outdoor innovation was executed in Delhi market during Diwali