UK media owner acquires 595 new classic 48-sheet roadside billboards, ratcheting its total estate from 580 to 1,175
Praveen Vadhera, CEO of the Indian Outdoor Advertising Association (IOAA), raises strong concerns over the Brihanmumbai Municipal Corporation’s (BMC) draft policy on outdoor advertising.
Nirdesh Tyagi, Director, A-Digital Screen India (ADSi) shares his insights on customisation in the LED industry
Adam Whitford, CEO, Civic Outdoor, Australia portrays the pervasive Indian culture writ large on the OOH canvas in the city
As the Brihanmumbai Municipal Corporation (BMC) wraps up its feedback phase on the new draft Out-of-Home (OOH) advertising policy, key industry players share their insights on...
Moving Hearts sets the ground for OOH and a Better World
Kate Whitehead, Marketing Manager, Mamela Media, South Africa shines the light on the OOH firm’s sustainability practices
Five of the new members are from the APAC region, three from Europe, and one from North America
The Brihanmumbai Municipal Corporation unveils stringent guidelines for OOH and DOOH advertisements, incorporating specific regulations for political campaigns ahead of Maharashtra's state elections.
“We believe the future of building wraps for brand promotions during cultural events like San Diego Comic-Con is very bright,” says Lori Brabant, CEO, KAP Media
