The brand has partnered with SpiceJet to launch a series of initiatives to make air travel for pregnant women more comfortable and enjoyable
Milestone Brandcom undertook the media planning and buying for this campaign. Targeting the female audience in the 30-50 age group in particular, via high potential areas...
The brand has unveiled the unique Ganesha installation at Oberoi Mall in Goregaon, Mumbai to impress upon the audience of Ford’s adherence to quality standards and...
Tim Bleakley, CEO, Ocean Outdoor, talks about the Group’s pioneering DOOH media initiatives and investments, and what it took to develop super-premium, iconic media sites. Edited...
S Kumar, MD of Srishti says the company sees immense scope in developing and promoting DOOH media assets
DDB Mudra Group planned and executed the brand’s unique #BeDifferentTogether activation in movie theatres during the Independence week
The unique branding initiative of Viacom 18 Motion Pictures, executed by Khushi Advertising, entailed placing A4 sized posters of the movie, with the movie title ‘Toilet’...
The findings come out of a study conducted by MAGNA Intelligence in partnership with IPG Mediabrands’ OOH specialist agency Rapport. The report, is based on an...
HAPPY Mcgarrybowen to handle the brand’s creative duties
Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.