Barry Frey, President & CEO of DPAA shares the learnings from DPAA brand and agency conversations
Pawan Bansal, Chairman of the Indian Outdoor Advertising Association (IOAA), along with Praveen Vadhera, CEO of IOAA, addressed a very significant theme: ‘Biting the Bullet for...
The 18th edition of Indian Out of Home Advertising industry’s most sought after event, the OOH Advertising Convention (OAC), was inaugurated today at the Hilton Garden...
A galaxy of eminent leaders and achievers to address the knowledge sessions
The open quiz contest will have the participation of all OAC 2024 delegates; and attractive prizes for winners & runners-up
The Indian Outdoor Advertising Association’s OOH Pinnacle Awards, an initiative to recognize and applaud the role of OOH media owners in taking the medium forward, will...
Global OOH spend in 2023 reached $41.9bn USD and represented 5.2% of global ADEX – breaking through the $40bn barrier, the 5% barrier and eclipsing the...
Actor Manoj Joshi, a recipient of the prestigious Padma Shri Award, has appeared in over 102 feature films, portraying diverse roles that have resonated with audiences.
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...
The campaign 'See the Game Like We Do' highlights Indian Olympians' pursuit of glory