Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Anna Bager, President & CEO, Out-of-Home Advertising Association of America (OAAA) talks about OOH’s new growth dynamics at the WOO Global Congress
At the WOO Global Congress in Hong Kong, Jas Cai, Media Director and Chief Expert at Huawei Consumer Business Group (CBG) Marketing Procurement, presented a compelling case for the strategic...
MSMA, India’s premier mall advertising agency known for its extensive network of digital and static screens, has taken up the Sponsorship of the Q&A segments of...
C D V Subbarao, CEO, Prakash Arts highlights the role of OAC as a platform for thought leadership and business networking for Indian OOH
“We are enthusiastic about our partnership with OAC 2024, as it aligns perfectly with our vision to shape the future of OOH advertising in India,” says...
A knowledge seminar on OOH titled Adapting to be accountable at the Goafest 2024 in Mumbai featured a panel discussion involving Darshana Shah, Head of Marketing & Customer Experience at Aditya Birla Capital; Pawan Bansal, COO...
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims...
Mindshare bags Gold for innovative Use of Activation
Sun Neo Hindi GEC is the first Hindi channel under the Sun TV Network
