At the 42nd AGM of the association, the new committee of office bearers has delineated the steps to implement the SOP for OOH business in the...
APN Outdoor have joined forces with research companies The Lab and Neuro-Insight to discover the formula behind the power of movement - to be known as...
Smartphones brands like Gionee, Samsung, Oppo, HTC, Motorola, One plus, Xiome, Vivo, Apple, among others, are promoting their brands in a big way at Kempegowda International...
CASHurDRIVE has executed the one-month campaign that began in mid-April
The Corporation is planning to provide space for hoardings, unipoles, LCD screens, gantries at the bus stations and bus panels on 6,500 buses. On the anvil...
AR can turn the device in people's hands into an interactive platform that bridges the online and the offline worlds
The rebranding exercise that entails adding a prefix to the existing station name would fetch the company additional revenues
OAC 2017 has generated all-round industry interest. The very fact that the Convention returns to Mumbai -- which is one of India's OOH industry hubs --...
Programmatic approach is seen to boost DOOH targeting ability, efficiency, speed of transaction and ROI
The Outdoor Advertising Awards (OAA) 2017 function will be held at Renaissance Mumbai Convention Centre, Powai, Mumbai in the evening of July 29, 2017
