Rules have been laid down for agency accreditation; new agencies may apply for provisional accreditation
EDMC will consult SDMC on various OOH related matters such as tenders, media formats, and media pricing
Rajesh Kumar, Director, Chitra Painters says that while the media assets as such have not been damaged in most cases, the business hit in the Onam...
The draft policy provides for advertising on bqs, skywalks, public transit stations, pre-defined areas in the city, pedestrian zones, street furniture, public parks, etc.
The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs
The OOH firm outbid competition from some of the biggest players in the airport media space to win the rights for a period of 10 years
With the help of technology, the company measures the impact through kilometres, real-time location, impression and tamper proof audits
The brand hit the streets of Mumbai to create a big impression on its target audience
The new partnership will build on Vivo foundation of existing and unique OOH engagement & initiatives
The merged companies will continue to compete with each other and with other out-of-home advertising providers