The alliance will develop digital advertising solutions for enterprises and large publishers utilising the InfomoR3 - a sell-side adtech platform with a unique model that ensures...
In coming together, they’ve created a powerful, modular suite of tools that put media owners in control of their DOOH networks from end-to-end
Walmart acquired Thunder’s IP and technology, which will offer creative versioning, testing and optimization to help advertisers and deliver an omnichannel impact with more speed, control...
The ethnic wear brand becomes the first national one to advertise with INOX on a pan-India basis post lockdown
Using a defined set of six common measures, 280 of these frames, across all OOH media owners, have been identified as The Primers which are the...
Vanessa Eagle, Agency Strategy Partner, Posterscope, highlights the connection built between the audience and OOH medium in UK
The 39.4ft (w) X 16.4 ft (h) LED wall at Infiniti Mall in Mumbai has drawn brands like Bank of Baroda, ITC, Samsung, Netflix and Cadbury,...
The brand’s innovative 3D door installations are deployed at key visibility points in Kolkata, Delhi and Mumbai to position its new steel doors range
Moving Walls cites how the synergy has worked well for different brand campaigns
The 2000 square feet DOOH site is part of the Smart City Plan designated by the Ludhiana Municipal Corporation
