The Vcam platform provides for a variety of tools including dashboards and reports that assist customers with planning, running and measuring the effectiveness of their media...
Brands like Samsung, Blackberry, Future Generali, Sun Pharma, and Viacom 18 have used holographic/AR content for some of recent OOH campaigns
The tenders call for EOI on ideas for innovative OOH advertising, station branding, branding on Fast/Super-Fast and Passenger Trains
Local bodies ordered to remove all illegal media, and also impose ‘polluter pays’ charge for removal of the media
Industry sources suggest the policy is likely to be launched within the next 10 days
Bids invited for awarding license for the display of advertisement in KRSTC fast passenger category buses, ordinary buses and KURTC Buses on the auction cum tender...
The new policy has segregated the city into four zones permitting different formats considering public access, the environment, traffic safety and aesthetic factors of the city
The brand is opted for branding of 200 cabs in the city; campaign executed by JugnooMedia
SDMC will look to favourably consider industry concerns
The Court has observed that the media should be erected only in the specific locations permitted by the concerned local bodies
