Wednesday, December 07, 2022

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Results For "Adtech"

15 News Found

The 5G moment of Indian OOH
The 5G moment of Indian OOH

In Viewpoints By Rajiv Raghunath - October 13, 2022

Fabian Trevor Cowan draws parallels between fintech role in BFSI growth and adtech setting the ground for D/OOH transformation

A Global DOOH Stack in the making
A Global DOOH Stack in the making

In Viewpoints By Rajiv Raghunath - August 23, 2022

Laetitia Lim, CEO of leading audience & campaign intelligence platform Quividi, sees DOOH transforming into a platform where tech stacks can be easily combined, and media inventories made effortlessly accessible, across geographies. Edited excerpts of the interview with Rajiv Raghunath.

Australian adtech firm Veridooh sets footprints in UK as part of worldwide expansion
Australian adtech firm Veridooh sets footprints in UK as part of worldwide expansion

In OOH News By M4G Bureau - August 02, 2022

The UK launch follows Veridooh securing AU$5 million in Series A funding, the first external capital raise for the business.

Adtech startup ExperientialEtc raises $200K as seed fund from Startuplanes
Adtech startup ExperientialEtc raises $200K as seed fund from Startuplanes

In OOH News By M4G Bureau - June 22, 2022

The four-year-old startup is in the business of digital advertising using the latest technology such as holograms, AR/MR, immersive games and tech-led OOH

US-based Road Runner Media takes Little Caesars places
US-based Road Runner Media takes Little Caesars places

In Digital OOH By Rajiv Raghunath - June 09, 2022

The campaign leveraged the high-fidelity location-based and dynamic content capabilities of the Road Runner patented adtech and media panel network.

Adtech firm Excellent Publicity plans for major tech advancements, ad agency buyout with $500k funding
Adtech firm Excellent Publicity plans for major tech advancements, ad agency buyout with $500k funding

In Digital OOH By M4G Bureau - April 22, 2022

Vaishal Dalal, Co-Founder & Director of Excellent Publicity, says, “With this funding, we plan to expand our serviceable territories to all metro cities in India. We also plan to invest in further developing our Programmatic Advertising and Data Analysis technology.”

Broadsign appoints John Dolan as VP, Global Head of Media Sales
Broadsign appoints John Dolan as VP, Global Head of Media Sales

In OOH News By Rajiv Raghunath - April 07, 2022

Dolan joins Broadsign with a comprehensive understanding of the adtech landscape spanning the demand side (DSP), data management (DMP), ad serving, dynamic creative and verification

Cross-media adtech platform Beatgrid onboards Brendon Cook, Matthew O’Grady
Cross-media adtech platform Beatgrid onboards Brendon Cook, Matthew O’Grady

In OOH News By Rajiv Raghunath - March 23, 2022

The appointments coincide with a phase of exponential growth for Beatgrid ushered by global campaigns with Google, Unilever, The Trade Desk, Vevo, Coles Supermarket, and Virgin

Former key Posterscope India executives launch boutique OOH/DOOH SaaS firm Mantaray Digicom
Former key Posterscope India executives launch boutique OOH/DOOH SaaS firm Mantaray Digicom

In OOH Solutions By N Jayalakshmi - February 25, 2022

Robin Gupta, Vineet Sharma and Sumit Goswami have set up Mantaray Digicom that offers an end-to-end adtech platform for OOH.

‘I see a lot of opportunities in the OOH space’
‘I see a lot of opportunities in the OOH space’

In Gallery By - December 13, 2021

Haresh Nayak, Founder & CEO of Connect Network Inc., talks about his new venture and the emerging opportunity universe. With tech playing such an important role we are attempting to connect AdTech with MarTech to make communication more action oriented and result driven, he says.

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