Gulab Patil, Founder and CEO, Lemma Technologies to address DDX Asia Business Conference 2025

Gulab Patil, Founder and CEO, Lemma Technologies, joins the distinguished line-up of speakers for DDX Asia Business Conference to be organized alongside DDX Asia 2025 Expo on February 20 & 21, 2025 at Nesco Exhibition Centre, Goregaon, Mumbai.  

Gulab will address the conference on the topic ‘What’s curbing pDOOH growth in India? The way out of this’, highlighting reasons for the stunted growth of pDOOH in the country and how the industry can address this challenge.

Gulab Patil is a programmatic DOOH (Digital Out-Of-Home) expert and seasoned AdTech entrepreneur. As the founder of Lemma, he revolutionized how brands access and manage DOOH advertising inventory programmatically. His deep expertise in programmatic advertising allows Lemma to offer seamless integration across diverse channels, including DOOH, CTV, OTT, and mobile, with a strong focus on transparency. Under Gulab’s visionary leadership, Lemma grew from a bootstrapped startup to a thriving minicorn, with offices in India and the USA. He is recognized as one of the top 40 people in OOH and has earned several accolades for his exceptional contributions to pDOOH. 

The DDX Asia Business conference will direct sharp focus on how digital displays and experiential technologies are redefining consumer experience in the retail and out of home (OOH) advertising spaces. The sessions will focus on relevant aspects such as installation of digital display networks, automation and application of data analytics, creativity using advanced display technologies, innovative customer interface solutions and commerce, etc.  

The knowledge sessions will be delivered by a diverse line-up of speakers, all senior industry professionals representing various segments of the digital display ecosystem.  

The conference will be followed by the DDX Asia Business Awards ceremony on February 20th.