DOOH revenue accounts for 52.3% of total net media revenue year-to-date
Madison Media will be responsible for all media including Digital and will handle the account from April 1, 2019
A former Havas employee, Venkat has over 22 years of experience in Advertising specializing in Media Buying
The accounts of Soho Square will now be managed under 82.5 Communications
Leo Burnett India's Mumbai branch will look after the account
59 billboard owners deliberate upon the ways to grow the OOH business
Hola replaces Nima Namchu, who moved on from the agency in November last year
The mandate entails strategic positioning, product reach, frequency and re-packaging the channel as a whole.
The agency will handle the traditional, digital and OOH advertising of the two brands
The agency won the account in a multi-agency pitch