Addressing the International OOH Congress in St Petersburg, Annie Rickard, ex-Global President, Posterscope asserted that “if OOH does not grow”, it would be because the industry...
Rural India contributes 47% of total NDP, 71% of the total workforce, 40-45% of FMCG sales and 45% of telecom revenues
Introline The new 360 degree campaign ‘Sau mein se sava sau’ promotes the new class leading features of Activa 125 while leveraging the trust & legacy...
The agency will provide innovative approach and creative solutions to drive impactful media presence across their TG
The campaign has been rolled out on bus shelter media, maintained by Times OOH, using eco-friendly, recyclable textile fabric that is 100% plastic free
The agency won the account in a multi-agency pitch and will handle the duties across media – Print, TV, Radio, Cinema and OOH
The company expects advertising to account for 25-30% of total revenues in a few years
The account will be handled from the Agency’s Kolkata office; Ganesh Grains Ltd. is a homegrown FMCG company and one of the leading wheat product manufacturers...
The agency will assist in the brand launch and expansion into international markets, defining a brand positioning and a go-to-market plan is the need of the...
Ideas that raise the bar will win a share of a £650,000 prize fund and the chance for those concepts to be showcased across Ocean’s multiple...
