OLA launched the OOH campaign of its latest cab service, OLA Micro on metro train wraps of DMRC's Line II.
Pioneer Outdoor shared that it plans to let out 6 FOBs in Bengaluru and in talks with various brands to advertise through them.
Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH...
Kinetic chose to switch off lights of live billboards towards protection of environment on this Earth Day.
Winning two AORs of east region, i.e. Mahesh Edible Oils and Khadim India Ltd, Ecosys plans to embark on the digital OOH pathways in a big...
Cadbury Badam booster goes on a multi-city OOH drive using many formats along with innovations in certain cities.
Rachana has spent over 12 years in the OOH industry and diligently built Unilever and Amazon brands in the out-of-home space during her last assignment in...
Archana Aggarwal, VP - Brand, Airtel will anchor the Young Outdoorians Contest that is open to media professionals below 30 years working with brands, specialist agencies...
Her vast repertoire of work spans across varied categories & across brands such as Cadbury, The Tata Group, ITC, Britannia, Unilever India, Godfrey Phillips India, The...
Vikram Sakhuja, Group CEO, Madison Media & OOH, Madison World, shall address the OAC on the theme"What will it take for Indian OOH to achieve double...