Think OOH industry and you think men hobnobbing, sharing a smoke, haggling, ordering , bracing the the weather to make sure a site is up and...
Medimix, an Ayurvedic Face Wash product from Cholayil, has developed an innovative mirror advertisement at the New Delhi Metro Rail. The brand's women centric campaign was...
'Communicate and Share' is what Tata Docomo has been trying to convey through their new brand promo'Open Up', a long duration 360 degree high-decibel campaign meant...
The fleet taxi operator plans to provide new advertising platforms to brands that go beyond body wraps.
Ambika Misra, Executive Director, Ambalika Institute of Management & Technology, Lucknow, talked about some innovative possibilities with the OOH media using new products and services at...
The brand intends to reach over 25 lakh people in a month at food malls on the Mumbai-Pune Expressway.
In their third OOH campaign, online player OLX has leveraged the OOH medium to educate the audience on selling unwanted goods and earn money in the...
Significant limits have been proposed by the regulatory body with regard to advertisements on television limiting the duration of advertising on a broadcast channel. This obviously...
Being a new entrant in the Odisha market, the brand wanted to amplify its presence there and create a strong awareness through OOH
Various OOH formats have been used to promote'Yeh Hai Aashiqui' a reality show on Bindaas.
