During a session themed'Can PPP Projects Give OOH Industry a Bigger Footprint Across The State & Improved Profitability', industry leaders of Chennai & ROTN deliberated upon...
Delegates at the Tamil Nadu Talks OOH! Conference participated in group discussions to come up with recommendations to'Re-Energise Tamil Nadu OOH Industry Growth Engine'
As part of the realignment exercise, the new leaders at DDB MudraMax include Sathyamurthy Namakkal, Aneil Deepak and Sameer Mehta.
The OOH is investing in the project against the projected revenue generated through advertising rights to sustain and handle the bus queue shelter advertising in Bengaluru
The media planning for the campaign was designed based on the market and visualising the company's growth objectives. The sites were selected on the local grounds...
Media owners, agency heads and brand marketers to deliberate upon the critical industry growth drivers in the region
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...
The campaign is specifically deployed on Mumbai Metro, which is the most exclusive location to promote and reach target audiences, with about 8 lakh daily commuters...
The two–month campaign features an interesting innovation
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