According to Outdoor Advertising Association of America (OAAA), OOH continues to see significant growth compared to other media.
The campaign is being strategically run in the common arrival hall of KIAB, allowing the international as well as the domestic audience to gain first-hand experience...
Bright Outdoor teamed up with iamindian.com to cater to the underlying Independence Day spirit with their promotional campaign.
Melbourne's Bourke Street Mall has become home to Australia's biggest full motion, high resolution digital billboard.
Madras High Court has ruled that agencies will have to seek the approval of the corporation authorities for the hoardings within the railway premises
Vodafone establishes it's ground at the Puri Rath Yatra reaching out to the scores of consumers and laid out a spread of initiatives for the benefit...
ClubMyCab, a ride sharing app, has roped in Havas Media to build customer awareness towards the benefits. The mandate will also include OOH, which is an...
The campaign is set to be displayed for a year, where the brand has also sketched its presence on different OOH mediums with innovations on BQS,...
The frequency of the highly visible Parachute campaign was built through branding bus shelters and metros stations also.
The 7th China International Digital Signage, Audio Visual Integration & Equipment Show to be held at Shanghai in September 2015.