Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on commoditization of the OOH media, as...
Next two rounds of Jury meet to be held in Mumbai
The core of the campaign's interactivity lay in encouraging passersby to take their favorite Hershey's Kisses
Shekhar, who will join the panel discussion on the theme, 'The missing ‘A’ word in your pitch: Time to introspect?' at OAC 2025, comes with a...
GenreAI introduces a data-layered, genre-aligned, psychographic-matched approach to cinema advertising.
Vikram Sakhuja, who comes with a distinguished career spanning decades across top-tier marketing and media organizations, will be part of a thought-provoking panel discussion on the...
The campaign leverages various high-impact OOH formats to amplify its core message around achieving the 'Perfect Shape'.
The featured creators are now the faces of a bold campaign that challenges the norms of influence.
Since 2015, Malvika has been a driving force at L&T Realty, where she has architected and executed comprehensive brand and marketing strategies for flagship projects in...
The Quintessential OOH Quiz, powered by Xtreme Media, will be held on Day 1 of OAC 2025, adding a dash of stimulating interactivity for the audience.