Outdoor Asia November 2025 edition includes the following
• Cover Story: OOH gets the vote of confidence, but what about budgets? A deep dive into why marketers trust the medium and how spends are shifting.
• Brand marketers from JSW Steel, Bayer Consumer Health, Zepto, Sujata Appliances, Paragon, H&R Johnson, Skipper Pipes, Havells, and KFC share why OOH continues to deliver impact in an evolving media landscape.
• A ground-level exploration of Nashik’s changing OOH dynamics — local voices, challenges, opportunities, and what’s shaping the city’s future visibility.
• A comprehensive look into the digital display ecosystem — technologies, trends, and the forces reshaping the future of DOOH.
• Creative OOH highlights, including the biodegradable billboard that fulfilled its purpose and India’s most striking campaign moments.
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The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
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