Skipper wins Global Marketing Congress award for ‘Innovative Launch Campaign’

Skipper won the World Marketing Congress 2017 award for the OOH creative detailing and intricate work of Bosepukur Puja pandal in Kolkata with the use of the variety of pipes, along with the regular OOH branding using a variety of OOH media formats

Skipper Limited has won an award at the World Marketing Congress 2017 for ‘Innovative Launch Campaign’ for the stunning ensemble of outdoor ideation and campaign execution of pandal at Bosepukur Puja 2017. The award was given away at an event held in Mumbai in recognition of Skipper’s creative detailing and intricate work of pandal, with the use of the variety of pipes and their regular OOH branding, which used several kinds of media like venue branding, hoardings, billboards, transit media (busses and auto), police traffic guards, retail gate branding et al for enhancing their brand image and also for brand recall throughout the city.